Halifax-based social media analytics firm Affinio has acquired notable venture capital from investor groups and funds in Toronto, New York and Halifax. The $4 million in capital will help the firm continue to develop its technology as it expands internationally.

According to Affinio’s CEO Tim Burke (BEng (TUNS)’96), this influx of funding reflects the value and potential the investors see in Affinio’s products. Their products analyze what people follow, instead of what they post, on social media.

Since the launch of its product a year ago, Affinio has seen monthly revenues consistently grow in the double digits.

The firm’s employees include chief technology officer and co-founder Stephen Hankinson (BEng’05) and VP business development John Gleeson (MBA’13).

Read more in “Social media analyst Affinio raises $4 million in venture capital” on thechronicleherald.ca.